We can all agree that there are times when talking to an actual human being is better. There are just some things that robots can’t really handle or recognize by themselves, and having a human operator on the other end is the key to just making everything go smoothly. That being said, there are some good reasons why automation should take precedence over human interaction. This isn’t really an optional thing anymore. As more and more markets grow, data becomes more sophisticated, and customers start to demand even better features from their companies. Automation can be the key to bridging this gap between supply and demand— but only if it’s implemented carefully. So why do businesses have to automate their processes?

There’s too much for us to handle anymore

Back then, it was simple to keep sums and figures in a ledger that you could lock away at the end of the day. Now, the sheer amount of numbers generated from a business operating day to day is enough to overwhelm any marketing department. There’s just too much trying to be done, and we’re running out of time, resources, and the power to actually do it. But computers can process data more efficiently than we can, and they don’t need a break to do it. With automation, it becomes possible to monitor spending, cash inflows, potential revenue streams, and even supply chains. They are something that you can easily do using ServiceNow’s vendor performance management tools without manual input, which can save quite a bit on time and money.

We need to have a better idea where things are headed

forecasting

Forecasting is another strong point for automation. Aside from just taking in the data and analyzing it for something useful, automation also helps us form a clearer picture of what lies ahead. Trends, demand, supply, and other economic and social factors can roughly be distilled down to a series of numbers, which can indicate the direction your market is headed. However, it’s important to also realize that this process isn’t entirely automated. There’s still a level of human control required when it comes to forecasting as it’s extremely easy for a program to go off the deep end and expect its calculations to hold up every time. People are unpredictable, and it’s best to have a human hand on the wheels when it comes to forecasting.

We need things done faster

Finally, automation brings an element to speed to any proceeding. While it’s true that there are some people out there who can work faster and more efficiently with time, practice, and rest, automation doesn’t require all of that. It effectively exchanges the creative freedom that humans possess in exchange for consistent actions toward a goal. Sometimes, that’s all you really need.

While there are aspects of any industry that require human control, there are some areas where it isn’t really needed. In those areas, we can leave the job to machines that are much faster and much better than we can ever be. We’ve created machines that are nothing short of amazing when it comes to their function. It’s about time we recognized that there are better ways of working than just working harder.